Tuesday, September 25, 2007

  Digg my article
Offset your carbon footprint...

What's your carbon footprint? It's basically what total effect you have on the climate in terms of greenhouse gases you produce.

You may say, "But James, I've already taken steps towards becoming green... My footprint's gotta be small." Well, you may be surprised. Every time you use non-green energy, your carbon footprint grows. Every time you start your car or travel by plane or fertilize your lawn or use air conditioning or turn on the heater or... I think you get the picture.

Unfortunately, there aren't yet green alternatives to a lot of activities that are a part of everyday life, so you can never really get rid of that stinky footprint. And that's why there are carbon offsets:

Carbon offsets are a valuable, short-term tool to help us transform to a low or no-carbon economy in which carbon offsets are no longer needed. Carbon offsets are a mechanism to accommodate the fact that for now, there are practical limits to how much each of us can reduce our own energy use. To make up for the carbon emissions we can't avoid, we can instead help someone or something else reduce other carbon emissions. Basically, carbon offsetting involves helping someone to do something that they wouldn't otherwise have done, that results in less carbon emissions than would have happened had you not helped them to do it. A carbon offset is what you get when you say "I'll help, but in exchange, I want the right to claim the carbon reductions as my own."

So if you haven't done so in your personal life or in your business, it's time to offset your carbon footprint! A great tool that I used in my home and at James Ray International is NativeEnergy's Lifestyle Calculator... It'll help you calculate your total footprint and then provide options for offsetting it.

And guess what? The cost is minimal compared to the impact!

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Blogger Amy J + Energy = Bliss! said ... (October 10, 2007 7:15 AM) : 
James and JRI - Of interest in relation to this post, found in Reuters Business Today:

Enjoy!
A~


From Reuters:

Wealthy investing more in environment
Wed Oct 10, 2007 8:31 AM ET

By Reed Stevenson

GENEVA (Reuters) - Green -- not greed -- is good these days, especially if you're rich and want to be seen to care.

Some clients are increasingly seeking environmentally friendly investments and ways to minimize their impact on the environment, their private bankers said at the Reuters Wealth Management Summit in Geneva.

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Some are also beginning to recognize that their lifestyles can have a bigger impact on the environment, whether by using private jets or maintaining large estates.

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That's why the wealthy are also spending money on carbon offsets, which has become a booming industry by allowing people and businesses to pay to neutralize the impact that they have on carbon emissions.

"What you see is that the rich are offsetting their carbon footprints in a very strategic way," said Eric Carlson, executive director of the Carbon Fund, a group that encourages individuals and businesses to neutralize their carbon impact through reduction and carbon offsets.

Carlson says that the rich are likely the pioneers, as they are willing to spend money at the early stage of a product or technology before its becomes more affordable for the masses, drawing an analogy with the early use of mobile phones by the wealthy.

"The rich are subsidizing the market now and some day it will transform the clean energy market," he said.
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-- The full article can be found here: (very long link to cut and paste!) I wrapped it so it would all be visible, if you want to read the full article, copy and paste the link as one whole line (no spaces) into the address bar.

http://links.reuters.com/r/2XRTM/KU7JG/
KAO32/KSG12/T7B67/N9/h?a1=nl_usbusinessearly


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